About Us | Agenda

WayNet Director's Report - November 16, 2017

Membership
Changes/Additional Fees:

  • (+$0) No changes
  • (+$0) Total Memberships

Advertising/Marketing/Community Relations

  • Wayne County Connections TV Show (Viewers directed back to website /Page)
    • Taped 2 show segments:
    • October taping/ November show featured Terri Quinter and Rose View Transit
    • The WC Connections page received 40 pageviews from 32 users from September 21 through November 14 per Google Analytics.
  • Twitter - we now have 2,199 followers, a 1.1% increase. Have sent 3,650 tweets. During October, we had 104 impressions per day. In September, 185 impressions per day.
  • Facebook - 1,303 people "like" our Facebook page (5.5% increase), 75% are female, 24% male.
  • Our Flickr account regularly receives 500 to 1,600 views daily. Occasionally, we will have an anomaly and it bursts up to 20,000+ in one day. Our 13,946 photos have received 3,470,027 views since we joined in 2005.
  • Our Instagram account (@waynet_org) has 77 posts, 238 followers and 281 following.

Issues & Projects for September / October / November

  • Sent cover letter and statement to Chad Bolser at Ivy Tech Community College.
  • Adobe updated multiple programs - installed and troubleshoot on issues that arose.
  • Updated News Sources on our News page. Sent email to Amy Dillon at KICKS96 to notify.
  • Added new links for Obits and so changed the way our link works.
  • Updated logo for Gold Sponsor, Earlham College
  • Meeting with Development Committee, Dakota Collins and Jenie Lahmann
  • Failed .pdf printing program - search for new options.
  • Updated Genealogy and Cemetery pages - tracking down broken links
  • Created and print reports for Development Committee
  • Updated several Spotlighted pages to new layout, based on their usage.
  • ....other action items that happened BEFORE my TimeTrax software crashed. :(
  • RESEARCHING:Meeting with Development Committee
    • Met with Jenie and Dakota to discuss next steps for development plan.
  • RESEARCHING: Google Forced Change: Purchase of SSL Certificate - Discussion
    Nonsecure Collection of Passwords will trigger warnings in Chrome 56 for http://waynet.org/

    To: owner of http://waynet.org/

    Beginning in January 2017, Chrome (version 56 and later) will mark pages that collect passwords or credit card details as "Not Secure" unless the pages are served over HTTPS.

    The following URLs include input fields for passwords or credit card details that will trigger the new Chrome warning. Review these examples to see where these warnings will appear, and so you can take action to help protect users' data. The list is not exhaustive.

    http://www.waynet.org/talk/talk/messages/15/57.html?1211921835

    The new warning is the first stage of a long-term plan to mark all pages served over the non-encrypted HTTP protocol as "Not Secure".

    Here's how to fix this problem:

    Use HTTPS pages to collect sensitive information
    To prevent the "Not Secure" notification from appearing when Chrome users visit your site, move collection of password and credit card input fields to pages served using the HTTPS protocol.

    Read the WebFundamentals article
    Need more help?

    • Learn more about this change in the blog post "Moving Towards a More Secure Web."
    • Learn how to Secure your site with HTTPS.
    • Ask questions in our forum for more help - mention message type [WNC-10026400].
  • Content:
    • Updated:

Photo Sessions:

  • Fall at Glen Miller Park
  • Autumn Artisans Bazaar
  • Fall at Earlham College
  • Halloween Fun Fest
  • Playground with a Purpose
  • FANGtastic Fall Festival
  • Walk a Mile in Her Shoes
  • Fall Harvest
  • Halloween Decor
  • Boston Run
  • Clarence M. Brown Research Center
  • Pumpkin Day
  • Website Maintenance:
    • Clean broken internal links.
    • Update logos, links, as requested.
    • Review and update page links & calendar events, and press releases as necessary. Take photos.
  • Technical issues:
    • TimeTracking software (TraxTime) that I've used for over a decade crashed - losing data and requiring a reinstall of updated software.
    • Still need to purchase & set up SSL Certificate

    • My To-Do List:

    • Website Overhaul - continue transferring pages to new layout - New, Spotlight and Minutes are still outstanding to transfer. Often viewed spotlighted items are transferred as they receive notice.
    • Research updated calendar software options
    • Ongoing: Schedule guests for County Connections.
    • Ongoing: Make calls on members/potential members
    • Ongoing: Continue to review & update web pages.
    • Prepare & Mail invoices and statements each month, Accounts Receivable
    • Ongoing - Review files for clean up using Screaming Frog SEO spider and Optimizr.com.
    • Set up Internship/Volunteer Program

    Log Analysis

    Google Analytics Report for 2016 / Comparison to 2015

    Current Google Analytics Report, compare previous period

    Current Google Analytics Report, compare same period/previous year

    Behavior Flow - Via Landing Page - Current Period

    Behavior Flow - Via Default/Home Page - Current Period

    This report compares our analytic figures from September 21, 2017 to November 15, 2017 with the same period the previous 2 months. The second report compares it to the same period the previous year.

    Note that our unique visits are down significantly, likely due to our site being "dinged" by Google for not being "mobile-friendly". Notice that our organic search sessions are down by 44%, but our direct visitor sessions are only down by 1.34%, likely because while we're missing the casual surfer, we're retaining our core group of local visitors.

    Historical Background

    The figures that were formerly in this section were created from the statistics generated by the AWStats program offered online by our web host.

    One of the major changes that occurred with AMHosting moving our site to a new server (which is supposed to be more stable) is that we no longer have access to AWStats, the statistics program we have been using for years.

    The downside is that we can no longer compare apples to apples when looking at our historical data. The good news is that we have had Google Analytics set up on the site for some time, so we can still maintain a long-term overview by looking at this service.

    The key - to me - is to properly choose which metrics are important to us and to be able view them quickly and easily on a regular basis. Google Analytics offers such a depth of information, it can feel like you're drowning in it.

    Once we have settled on what metrics are important to us, these can be published in a report which is emailed on a regular basis. Should this be sent to the board group mail - once a month?, once a week?, once a quarter?

    I just (as in 9/17/15) updated the code used on our website to the most current version for Google Analytics. Hopefully, this will improve the reporting, but there is a small possibility that things could be awry. I will keep monitoring it. I know there are old pages on our site that do not have the Analytics code on them. As I continue to switch the older pages to our new layout, this will be corrected.

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    Did You Know?

    Fossiliferous limestone of the Ordovician Period in the Whitewater Gorge is 425 Million years old. It is one of only two places in the United States where this type of limestone is exposed to the surface.